From the moment I set my feet on the path of guitar making, two main questions arose. The first was, “Does the world really need another guitar brand?” And if the answer was yes, then, “What can I contribute to the already saturated guitar and music world?”

 

I constantly sought meaning in my work – something that went beyond my love for guitars and the craft. These questions haunted me for years, and as time went by, the answers became simple and clear. First, the world of music is vast beyond measure. Walls here do not exist, and there will always be room for something new that can enhance the domain. Second, if I can connect with the people, interact with players and make even the smallest addition to our music culture, then I can be proud.

 

Launched in 2013 in my parents’ garage, Bunting has evolved over the years with the help of some great and talented people. These include Eitan Azulay, Guy Shapira, Tai Villeval, Stav Eskenazi, Udi Razmovich, Shachar Bergman and many more who I am proud to call my friends. Each has supported this dream and helped to shape Bunting into the established success it is today. 

 

To the growing Bunting community of players, you are the fuel for this journey! I thank you for your trust in choosing a Bunting as your beloved instrument. 

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I'm excited for all that lies ahead at Bunting.

 

 

Yaniv Loria